Brand Experience

GLENMORANGIE – THE CREATIVE SPIRIT OF THE OPEN

THE CREATIVE SPIRIT OF THE OPEN

Team Bright returned to The Open Championship in July bringing Glenmorangie’s creative spirit to life both on and off course. Over 6,000 golf fans savoured the richer, smoother single malt at the on-course bar, whilst global friends of Glenmorangie, high value customers and executives enjoyed an intimate hospitality experience kicking off with a spectacular Gala Dinner at Tate Liverpool. From towering orange giraffes to exciting new cocktail creations, every touchpoint celebrated Glenmorangie’s whisky creators and The Open’s great golfers.

SERVICES

INTEGRATED CAMPAIGN PLANNING
CONCEPT DEVELOPMENT
2D & 3D DESIGN
PRODUCTION
CONTENT CREATION
BRANDING
GUEST MANAGEMENT & TICKETING
OPERATIONS & LOGISTICS
HOST, COMPERE, AMBASSADOR INTEGRATION
STAFFING & SECURITY
EXECUTIVE MANAGEMENT
EVALUATION